HI THERE,
I'M ANDEE DIXON
I'M ANDEE DIXON
I'm a multi-faceted storyteller with 14 years of experience in creative problem-solving and building brands that serve bottom-line business objectives and promote consumer trust.
To me, design is about clear, purposeful communication, ensuring each element—from color to typography—speaks directly to the audience. Cohesion unifies these elements, creating a consistent brand experience that feels recognizable and intentional. And connection bridges design and emotion, using empathy to reach deeper motivations and build trust. This philosophy transcends aesthetics, making design an experience that resonates, engages and earns its place in people’s lives.
My career objectives are to...
Create clear, cohesive and empathetic design experiences that communicate purpose, build brand trust and forge a meaningful connection with all audiences.
Drive brand success by contributing fresh, forward-thinking solutions that strengthen messaging, achieves business objectives and aligns with organizational goals.
Transform complex ideas and processes into clear, captivating visuals that inform, drives meaningful engagement and evokes action.
Design communication for a mission-driven organization that supports a purpose greater than myself, inspires change and fosters community connection through purposeful marketing.
Marketing Manager Lansing Roller Derby | 5/21 - current
• Increased fundraising and ticket sales via multi-channel marketing.
• Managed social media content and scheduling using Meta Analytics.
• Maintained sponsorships and ensured legal compliance.
• Created cohesive campaigns for events and tournaments.
Sr. Graphic Designer Renaissance Benefits | 7/20 - 8/24
• Modernized logo and brand standards; led rebrand rollout.
• Developed proposals, white papers, and presentations to drive growth.
• Boosted individual market enrollment via targeted email campaigns.
• Streamlined reporting and analytics using Pardot and Salesforce.
Sr. Graphic Designer Bon Secours Mercy Health | 7/18 - 7/20
• Designed high-level print materials across a 12-market ministry.
• Re-engineered and unified brand standards for both systems.
• Created standardized templates to ensure consistency and efficiency.
• Built self-service store using JavaScript, Fusion Pro and Marcom; reducing design costs.
Graphic Designer Best Upon Request | 4/16 - 7/18
• Revamped brand identity; developed original standards for a new sector.
• Cross-department collaboration to boost service utilization.
• Presented marketing and branding strategy in executive meetings.
• Managed client accounts and external communications to deliver custom solutions.
Store Artist Whole Foods Market | 4/15 - 1/16
• Managed weekly sales and campaigns across nine departments.
• Created POP displays, signage and promotional materials.
• Ensured accuracy in pre-press specifications, large-format printing.
• Collaborated with department leads to develop sales-driven solutions.
Design Contractor
EyeMed Vision, Luxottica | 2015
• Led and managed a 40M member campaign, overseeing social media initiatives.
• Developed co-branded material for white label and B2B clients, ensuring brand consistency and client satisfaction.
• Collaborated with copywriters to create WCAG-compliant information for B2C consumers, enhancing accessibility and user experience.
Kroger Corporate | 2014
• Led aisle design updates for national Kroger stores, ensuring brand message consistency and meeting fast-paced deadlines
• Collaborated with marketing, architects, and vendors to ensure feasibility and budget compliance
• Reported on the success of creative solutions and achievements in enforcing brand imagery
Leadership & Collaboration mentoring, and direction; Cross-functional collaboration
Creative Storytelling & Brand Communication brand narrative; Creative communication; direction
Organization & Problem Solving Project management; priority juggling; Detail-focused; Creative problem-solving
Analytical Mindset & Growth Analytics and reporting; Driven with a strong work ethic; Teachable and motivated
Content Creation and Branding Adobe; Illustrator, Indesign, Photoshop, After Effects, Acrobat, Premiere
CRM Platforms Salesforce, Hubspot, Constant Contact, Pardot, Mail Chimp, Survey Monkey, Meta, Google, Tableau, SEO
Social Media and Web Management IG, TikTok, Facebook, Hootsuite, Wordpress, Javascript, Square Space
Process Improvement Marcom, Brand Folder, Canva, Basecamp, WorkFront, AI-driven design
JON NEDRY Creative Director | Bon Secours Mercy Health
I had the distinct pleasure of being Andee’s manager for several years. Andee is a talented designer who is able to bring creativity and unique perspectives to every project she tackles. She’s extremely organized and has the rare ability to be creative AND quickly grasp new software/ technology and make it sing. I can happily recommend Andee to anyone seeking to add a talented designer to their team.
COURTNEY RUSSELL, MBA Director of Marketing | Bon Secours Mercy Health
I have had the opportunity to work with Andee during my time at Bon Secours Mercy Health. When she designs, she tells a powerful story and has an ability to bring words to life. She also has a deep understanding of how her work aligns with system-wide marketing goals which is so important. But, what has impressed me most about Andrea is her deep knowledge of health care and her genuine care for all people. These are characteristics you hope to find in all team members, but these are are skills you cannot teach. Wherever Andee goes, I know she’s going to put her heart into her work and she’ll bring positive energy to any team. I’m so fortunate to have worked with Andee and hope our work paths cross again, but until then I am happy to recommend her at any time.
KELLY CROTTY Content Marketing Manager | Best Upon Request
I work closely with Andee on several projects as a marketing coordinator and I’m consistently impressed with her agility as a designer. She has an impressive knack for communicating complex ideas through design. Andee consistently produces high-quality work within tight deadlines and successfully juggles multiple projects at once. She is a highly creative, out-of-the-box thinker with great attention to detail and is an absolute pleasure to work with.
SARA SHELTON E-Commerce Business Lead | Kroger
I’ve had the opportunity to see Andee’s work several times and I am consistently impressed. She is not only an outstanding artist, she is also passionate about creating powerful images that work!
I find community in skating for Cincinnati Roller Derby.
I love pushing myself, from hiking mountains to creative problem-solving.
I see everything as a canvas and enjoy decorating my spaces.
I learned to read and write in German for fun.