Whole Foods Market
Whole Foods Market
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USE CASE:
USE CASE:
Design and execute visually compelling marketing campaigns strategically crafted to amplify sales for departmental promotions, delivering measurable revenue growth. Develop innovative and customer-focused way-finding signage that not only enhances the in-store shopping experience but also drives significant sales and profitability within the grocery sector.
Objectives
Amplify Departmental Promotions
Enhance the Shopping Experience
Drive Revenue Growth
Target Audiences
Shoppers
Internal Stakeholders
MY ROLE:
MY ROLE:
Store artist and graphic designer for the Cincinnati market Whole Foods Market stores.
DELIVERABLES:
DELIVERABLES:
Evergreen, vinyl way finding signage
Weekly sale and promotion campaigns
Point of purchase displays
Hand-drawn chalk signage
Printed event flyers
OUTCOME:
OUTCOME:
Weekly and evergreen sales growth through execution of point of purchase display campaigns.
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